In September Alessandra is invited to give a lecture at the prestigious “International Summer School - Sustainable Management and Promotion of Territory” held in Todi.The project is promoted by the University of Perugia Department of Agricultural Economics, Farm Appraisal and Agrofood Sciences.
In April Alessandra, who runs with passion and love our blog, is invited to take part to the first bloggers' tour in Umbria together with other well-known Italian bloggers.
Umbria on the blog is a project sponsored by Confindustria Umbria – Tourism and Hotel, whose aim is the promotion of the Region through the new technologies and the social media.
WTM (World Travel Market) - one of the most important event for the tourism industry - officially admits Discovering Umbria to take part to the WTM RTD 2010 (Word Travel Market Responsible Tourism Day) - global campaign, in association with the United Nations World Tourism Organization (UNWTO) - designed to inspire and educate the industry to actively help save the planet.
On the 10th November 2010, to mark the day, Discovering Umbria organizes an edu-tour to local farms to support and spread the principles of Responsible Tourism, inviting collegues and partners involved in the tourism business in Umbria.
Discovering Umbria wins "Italian Responsible Tourism Award" for the category "Nature and Territory – Wine Tours in Umbria". The prize – organized by “L’Agenzia di Viaggi”, the the leading professional publication for tourism in Italy for the last 40 years - is under the patronage of ENIT and it is based on quality criteria established by UNWTO (The United Nations World Tourism Organisation):
Discovering Umbria has been invited to take part in the conference “Cammina cammina, il piacere, la cultura e l’economia” which aims to examine the multitude of themes connected to excursionism, an event promoted by the Palazzo del Gusto – Città Slow at its headquarters in Orvieto.
The campaign is devoted to improve the competitiveness of tourism in our Country, bearing in mind that one family out of three owns a pet and needs information on how to organise their holidays.Another fundamental goal is to fight the shameful abandonment of animals that is still a widespread phenomenon throughout Italy, involving more than 750,000 animals every year. Abandoning animals is a crime in Italy, punishable with up to 1 year imprisonment.
Discovering Umbria organized a talk on Umbria and a tasting of extra virgin olive oil at Bellitalia, one of the most prestigious schools of Italian in Tokyo.